Web traffic statistics
Bullying. No way! website traffic statistics are analysed to identify trends in usage.
For the period from the launch of Bullying. No way! in June 2002 until mid April 2007, statistics indicate:
- 1 2000 000 pages viewed (page views = the total number of html or database
pages looked at
- 950 000 visits (visits = the number of times a user came to the site and
showed some evidence of activity)
- Strong activity in and out of school hours and on weekends as well as
weekdays
- All sections of the site were visited often, with particular interest shown in the Resources, The Issues, Chill Out student writing and artwork, and the Forums
- Over 54 000 printable information files have been downloaded. The most
popular have been the Strategies map, Bullying. No way! colour
poster and b&w brochure.
- Action has been steadily increasing, with some months showing a huge leap, particularly during May 2006, when National Safe Schools Week was launched. For May there were over 130,000 pages viewed during the month - an increase of around 30% from the previous year
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